OUT OF HOME - An important component of the media mix for 2021.

Outdoor advertising is not just effective in itself. It is the most effective offline channel for reinforcing advertising in other media – internet, television, radio, press. According to Nielsen research, the presence of outdoor advertising in the media mix increases the effectiveness of online advertising 4 times compared to other traditional media, and in the infographic you can see the rest of the statistics.

The data is especially valid in 2021, when going out and traveling are a desired and awaited event by everyone. Metroreklama has effective advertising positions throughout the country – use them in your marketing mix this year to ensure the success of your brand.